Jan 26, 2007

To Be Named Later

I've made the decision. I am going to make jewelry for sale on the web. I'm sure I'll never get rich but, hey, if you can make your hobby break even, great! If not, well, I should have lots of lovely jewelry, right?

I already have my graphic design business (www.3-seconds.com) so I don't have to set up another LLC or anything. What I need is a name. And that's always the hard part. It took me over a year, brainstorming with tons of people, to find a name for my business that I liked, that was catchy, and was available on the web.

So, help me brainstorm on this, please!

Adjectives to describe the jewelry (in my opinion):
handmade
silver
wired
airy
one of a kind
stylish (i hope)
trendy (sort of right now)
beaded

I figure my average target customer is between 28 and 48, female, with a distinct sense of their own style. Prices are expected to run from $25-$50 for necklaces. I will probably also offer some earrings and, eventually, bracelets.

suggested so far:
  • bijouxK2.com (I like the French but not sure people can spell it.)
  • various plays on me being the "ornamental" child:
    • ornamentalchild.com (sounds like a kidswear store though)
    • ornamentalone (I like this because it also looks like "ornament alone" in addition to "ornamental one"
    • ornamentalchick
    • ornamental girl
  • (your suggestion here)
I really liked Silver Girl and Beadjoux (go, CSue!), but they were both taken as websites already. It doesn't have to actually say jewelry - after all, GAP "says" jeans but it doesn't really, if you know what I mean. A word that encompassed how I want customers to feel wearing the jewelry would work as well or better in some instances.

Your thoughts?

4 comments:

Jade said...

A regional name might be good.. something earthy (since jewelry brings to mind jewels, which come from the ground) It could be from where you are, or where you grew up. Maybe a body of water if you want to go with a visual of flowing necklaces glistening in the sunlight. Airy? (I'm bad with airy names... I call the MIL the Polish Wind when she wins big at the casino)

graymama said...

This is so exciting!!! :-)

What about

aerial adornments
aerial grace
aerial embellishments
signature style
woven wires
wired influence
hot wire

smileymamaT said...

How bout, F'airy Ornamentals, OreEssentials (do you use real stones?), or FairySilver, or HandcraftedOrnamentals, or I do like the one you liked before....Good luck!
T

Jade said...

Ooh ooh! I'm going to piggy back off of GM...
Airy Dynamic Designs

(so long as you don't mind the initials being ADD)